Your brand, everywhere it should be. Nowhere it shouldn’t.
We place established brands across the UK’s leading marketplaces and retail channels, and run the channel like it’s our own. More reach, more baskets, no loss of control.
What it looks like when a brand hands us the channel.
- Sourced at genuine trade price
- Listed, priced and protected by us
- Stock held and replenished
- Reported back every month
We treat your brand like it’s our own, because on every channel it appears on, it represents us too.
Reach without the risk.
The Russell Retail Group promise
Reach
Demand that already exists.
Millions of UK shoppers across the leading marketplaces and retail. Your products in front of demand you don’t have to create.
Become a partnerProtection
Premium, everywhere.
Governed pricing, accurate listings and genuine VAT-invoiced stock. Your brand is never devalued on-channel.
Become a partnerSimplicity
We carry the load.
We buy the stock, run the listings, handle fulfilment and report back. No admin, no risk carried on your side.
Become a partnerGrowth
Reorders, not one-offs.
The point of wholesale is repeat. We reorder the winners and keep your lines live and selling.
Become a partnerWe do the channel. You keep making great products.
We handle
- Sourcing your range at trade price
- Listings, imagery and channel content
- Pricing & MAP governance
- Stock, fulfilment and returns
- Day-to-day channel management
- Monthly reporting
You do
- Supply stock at trade price
- Approve the terms, that’s it
We don’t just list your products. We build your channel.
If your brand has proven demand and you want more of the UK buying it, without the overhead, we should talk.